. >> reporter: movie projects here more than tripled from ten years ago thanks to a tax incentive for moviemakers. >> the people coming in to make movies here are basically just tourists. >> reporter: and that is from a man who knows something about making movies. we ran into george lucas walking the streets of the french quarter. he says hollywood projects do bring in money, but it doesn't last. >> all it does is help the merchants, which is a very good thing, make a lot of money. but if you want to get local talent, acting, camera, you know, directors, writers, bringing people in from hollywood doesn't help you at all. >> reporter: to do that, the city is trying to localize as much as it can with stage and post production facilities. >> when a movie comes to new orleans, everything they need it here. props, costumes, crew, camera houses are here. >> all of this armor up here oopses came from the movie alexander. >> reporter: wingate jones opened his costume shop 18 years ago and is booked for 90% of projects filmed here. >> my hope is that it extends well beyond that and that the te